- 2012
- Chungdam-dong, Seoul
GRAMERCY HALL
SSGフードマーケットの顧客をターゲットとし「Fast Slow Foods」をコンセプトに軽食とテイクアウトの業態。本格的な味を追求しながらも、気取らず選びやすいメニューを提案。食材は極力近郊から調達したものを使用し、爽やかなハーブ、エキゾチックなスパイスを効かせて調理。アメリカン・デリ、懐かしの日本の洋食、パエリヤ、パスタ、インドカレーとタンドール、ポピュラーな中華とアーバンミックスに構成。全てテイクアウト可。新鮮でヘルシーな手軽なテイクアウトは家庭の食卓やホームパーティーを充実させる。 The concept is “Fast Slow Foods”. Outspoken yet unpretentious quick meals and take-away for the upscale SSG Food Market shoppers. Locally sourced quality produce is cooked with an array of herbs, exotic spices and a good dash of piquancy. Vibrant colors, intense flavors and an urban mix of American deli, paella, pasta, nostalgic Japanese-style western, Indian curries & tandoor and popular Chinese dishes. Fresh, healthy, time-efficient options to enrich the home dinner table or party.
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- client
- The Westin Chosun
- concept, creative direction & execution
- 岩立マーシャ Marcia Iwatate
- interior design
- Design Bureaux Inc.
- kitchen design
- Cini Little Japan
- tableware selection
- 岡本玲子 Reiko Okamoto
- bi design
- RMS
- uniform design
- Le Ciel
- photography
- Nacása & Partners