- 2011
- The Westin Chosun, Seoul
THE PAYARD BOUTIQUE
有名パティシエFrancoise Payardのお菓子を宝石のように見せるため、視覚的に美しくインパクトのあるVMDをデザイン。お菓子を最適な状態で保持するショーケースは日本で特注製作。 Showcasing renowned pâtissier Francois Payard’s creations in a jewelry shop setting with intriguing visual merchandising and white glove service. The custom-made state-of-the art showcases were shipped from Japan.
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- client
- The Westin Chosun・Shinsegae SVN
- concept, creative direction & execution
- 岩立マーシャ Marcia Iwatate
- interior design
- Tihany Design
- lighting
- Plus y
- showcase design
- Cini Little Japan・Hosaka
- vm design
- 岡本玲子 Reiko Okamoto
- uniform design
- Le Ciel
- photography
- Nacása & Partners